How to conduct a brand audit and improve the way people experience your business.
A brand audit is a check-up on how your brand is performing in the marketplace. It allows you to see how your business, products, services,
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Welcome to the Jeanette Johnson Art & Design Blog. You'll find original articles about logos, branding, design, and marketing here.
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How to conduct a brand audit and improve the way people experience your business.
Archetypal Branding: The Hero
What are free logo makers and how are they hurting your brand?
Archetypal Branding: The Sage
What is the 2021 Pantone Color of the Year and how is it being used so far?
Archetypal Branding: The Explorer
Design Trends That Will Boost Your Brand In 2021
Archetypal Branding: The Innocent
Using Brand Archetypes To Create An Identity For Your Brand
Branding Bullseye! What you need to build a targeted brand that draws in the right customers.
What Is A Press Kit and Why You Need One For Your Business
So You Have A Brand New Logo...Now What?